Why Posting Alone Won’t Get You Sales

You’ve just published an amazing post. It’s insightful, valuable, and showcases your expertise.

You wait for engagement… but nothing happens.

Here’s why: Posting alone isn’t enough.

Social media is a two-way street. If you’re not actively engaging with others, why would they engage with you?

The secret? Reciprocity.

Before and after posting, spend 5 minutes commenting on relevant posts. It triggers two key things:

✅ People feel inclined to return the favor—the more you give, the more you get.
✅ The algorithm loves it—LinkedIn, Facebook, and Instagram reward activity that sparks conversations.

The best part? You’ll stay top of mind with your target audience.

Want to know exactly who’s engaging with your posts over time so you can focus on warm leads?

Download your Lead Tracker for free.